One of Australia’s leading publicists, Kerry O’Brien established her company in the late-1990s and quickly cemented a reputation for professional service and results.
Kerry’s loyal clients and strong and respectful relationships with the media provide a win-win for all involved.
Whether launching a major event or running publicity for the country’s biggest theatrical productions, festivals and concert tours, Kerry’s team have the same goal: developing creative campaigns that deliver results.
The company specialises in theatre, major event publicity, entertainment, film, music, visual arts, sports, television, food and wine, product launches, branding campaigns, profile building and more.
In the world of entertainment, Kerry represents an unrivalled list of celebrity clients, who return year after year for her services.
Kerry and her team have created Australian publicity campaigns to promote touring Australian rock legends AC/DC for nearly 30 years. Other entertainment clients have included artists Katy Perry, Eminem, Prince, The Rolling Stones, Neil Diamond, George Michael, David Bowie, Queen + Adam Lambert, Hugh Jackman, Miley Cyrus, Bon Jovi, Bette Midler, John Farnham, Olivia Newton John, k.d.lang, Michael Bublé, Janet Jackson, Dire Straits, Duran Duran, Cat Stevens, Snoop Dog, Spandau Ballet, The Beach Boys,Lionel Richie and Phil Collins.
Kerry has also delivered tour publicity for Jerry Seinfeld, Robin Williams, Chris Rock, Oprah Winfrey, Jane Fonda, Barry Humphries and Margaret Atwood.
She has created campaigns for high-profile theatrical productions and entertainment events, including Muriel’s Wedding The Musical, Strictly Ballroom The Musical, Walking With Dinosaurs, How To Train Your Dragon, My Fair Lady, Riverdance, The Boy From Oz, Jesus Christ Superstar, Wicked the Musical, Grease the Musical, Hairspray the Musical, The Sound of Music, Wizard of Oz, The King and I, Shrek the Musical, The Bodyguard, The Rocky Horror Show and more.
Major event campaigns include World Wrestling Entertainment, the TV WEEK Logie Awards, White Night Melbourne, the AFI Awards, the Restaurant of the Year Awards, Planet Hollywood opening, The Hard Rock Café opening, Village Cinema openings and more.
Kerry values the importance of ‘giving back’ and donates her time to work pro bono on causes close to her heart. In 2020, she worked tirelessly to promote Fire Fight Australia: Concert for National Bushfire Relief, which raised $10.7 million to assist fire-affected communities across the country.